The fish salon in Soho was opened by Paul Burfoot in 1987, whilst re-decorating the salon and stripping back the walls, Paul discovered that the shop used to be an old fishmongers and so the Fish brand was born.

The salon became famous for creating iconic cuts such as the ‘The Soho Crop’ and ‘The Mullet’. Today, the salon is fronted by a team of expert stylists. 

The brand proposition is salon led, funky hair products with great formulations and fragrances that work. Don’t take yourself too seriously. Have some fun!